Shopping inside Walt Disney World is designed to be magical — and magically expensive. A basic t-shirt runs $30 to $45. Plush toys cost $20 to $35. Even a simple magnet or keychain can set you back $10 to $15. Multiply those prices across a family of four, and your souvenir budget can easily exceed $200 before you realize what has happened.
But here is what the theme parks do not want you to know: some of the best shopping near Disney World is right outside the gates, along the Highway 192 corridor in Kissimmee. From massive flea markets with hundreds of vendors to outlet malls and specialty shops, the Disney area has shopping options for every budget and every taste. As a local who has lived in the area for years, here is my honest guide to where to shop near Disney World.
Visitors Flea Market: The Best Kept Shopping Secret Near Disney
If I could recommend only one shopping destination near Disney World, it would be Visitors Flea Market. Located at 5811 W Irlo Bronson Memorial Hwy — just 15 minutes from the Disney gates — this massive flea market is the antidote to overpriced theme park shopping.
The numbers alone are impressive: 225+ vendor booths spread across 50,000 square feet of air-conditioned space. But what really makes Visitors Flea Market special is the combination of variety, value, and the experience of discovering something truly unique that you would never find in a gift shop.
What You Will Find at Visitors Flea Market
- Orlando and Disney-area souvenirs — T-shirts, hats, magnets, keychains, and gifts at a fraction of park prices
- Clothing and accessories — Name brands and unique styles for men, women, and children
- Electronics and phone accessories — Phone cases, chargers, headphones, and gadgets at deep discounts
- Jewelry and watches — From costume jewelry to fine pieces, with prices to fit every budget
- Handcrafted and artisan goods — One-of-a-kind items made by local artisans
- Perfumes and beauty products — Designer-inspired fragrances and beauty supplies
- Home decor and collectibles — Unique pieces that make your home stand out
- Toys and games — Keep the kids happy without the theme park markup
Price Comparison: A basic Orlando souvenir t-shirt costs $30 to $40 inside Disney World. At Visitors Flea Market, similar shirts start at $5 to $15. A family of four can outfit everyone with souvenir shirts and save $60 to $100 on that single purchase alone.
The market is open 365 days a year with free admission. Hours are Monday through Thursday 10AM to 8PM, Friday and Saturday 10AM to Midnight, and Sunday 10AM to 9PM. It is pet friendly, wheelchair accessible, and all vendors accept credit and debit cards.
After shopping, you can walk right over to World Food Trucks, where 100+ food trucks serve incredible global cuisine. It turns a shopping trip into a full half-day experience that costs a fraction of what you would spend at Disney Springs.
Disney Springs: Free Admission, Premium Prices
Disney Springs (formerly Downtown Disney) is Disney's outdoor shopping, dining, and entertainment district, and admission is free. It is a beautiful, well-designed complex with over 100 shops and more than 60 restaurants. The shopping leans toward mid-range to high-end, with a mix of Disney-owned stores and well-known retail brands.
The World of Disney store at Disney Springs is the largest Disney merchandise store on the planet, and it is worth visiting just for the spectacle. However, prices here are full Disney retail. You are paying for the brand, the environment, and the experience.
Best for: Official Disney merchandise, the atmosphere, and brands you already love. Not ideal for: Budget shoppers, bargain hunters, or anyone looking for unique non-Disney souvenirs.
Orlando Premium Outlets
There are two Premium Outlets locations in the Orlando area. The Orlando International Premium Outlets on International Drive is closer to the tourist district and features over 175 stores with brands like Nike, Coach, Michael Kors, Kate Spade, and Tommy Hilfiger at outlet prices.
The Orlando Vineland Premium Outlets is even closer to Disney World, located right at the intersection of I-4 and SR 535. It also has about 160 stores with a similar mix of designer and brand-name outlets.
Outlet mall prices are typically 25 to 65 percent off retail, which represents real savings on brand-name items. However, keep in mind that many outlet stores carry merchandise specifically made for outlets rather than marked-down retail inventory, so the "original price" comparisons are not always what they seem.
Best for: Brand-name clothing and accessories at discounted prices. Not ideal for: Unique local finds, Orlando souvenirs, or truly rock-bottom prices.
The Florida Mall and Mall at Millenia
The Florida Mall is the largest conventional mall in the Orlando area with over 225 stores. It has all the national chains you would expect, plus a large food court and several sit-down restaurants. It is a solid option if you need specific items from specific stores.
The Mall at Millenia is Orlando's luxury shopping destination, featuring Bloomingdale's, Neiman Marcus, Louis Vuitton, Gucci, Tiffany and Co., and other high-end retailers. If you are looking to splurge, this is the place to do it.
Best for: Standard mall shopping with familiar stores. Not ideal for: Visitors looking for a unique, local shopping experience that feels different from what they have at home.
Why Flea Market Shopping Wins for Tourists
Here is the honest truth about shopping near Disney World: the outlet malls, traditional malls, and even Disney Springs are full of the same stores and brands you can find in any major city in America. They are convenient and reliable, but they are not special.
A flea market like Visitors Flea Market offers something fundamentally different. Every vendor is an independent business owner. Every booth has its own personality and selection. The prices are set by individual entrepreneurs, not corporate pricing algorithms. And the experience of walking through 225+ booths, discovering unexpected treasures, and negotiating with friendly vendors is something you simply cannot replicate at a chain store.
For tourists specifically, a flea market visit also solves several common vacation shopping problems:
- Affordable souvenirs for everyone — When you need gifts for 15 coworkers, $5 items beat $15 items
- Unique finds — Handcrafted items that cannot be bought online or at a chain store
- Vacation essentials — Forgot sunscreen, a phone charger, or a rain poncho? Find them all at a fraction of convenience store prices
- Kid-friendly shopping — Children love the treasure hunt aspect of browsing flea market booths
- No admission fee — Unlike some shopping "experiences" that charge entry, the flea market is always free
Local's Tip: Visit Visitors Flea Market early in your trip, not at the end. Pick up rain ponchos, sunscreen, phone accessories, and souvenir shirts before you enter the parks. You will save money on essentials and will not feel pressured to buy overpriced souvenirs inside the parks because you have already taken care of your shopping.
A Smart Shopping Strategy for Your Disney Trip
Here is the approach that will save you the most money while still getting everything on your shopping list:
Day 1 or 2: Visit Visitors Flea Market. Buy your souvenir shirts, gifts for people back home, vacation essentials (ponchos, sunscreen, hats), and any other items you will need for the week. Budget about $50 to $100 for the family and you will leave with bags full of finds. Enjoy lunch or dinner at World Food Trucks while you are there.
During park days: Enjoy, do not shop. Browse the gift shops for fun, but resist the urge to buy. You have already gotten your souvenirs. If you see something truly unique and park-exclusive that you must have, go for it — but you will be amazed at how much less you spend when you have already scratched the souvenir itch.
Last day: Disney Springs (optional). If you want to pick up a few official Disney items, Disney Springs is free to enter and has the widest selection of official merchandise. But by this point, you have already saved hundreds of dollars by doing the bulk of your shopping at the flea market.
Getting to Visitors Flea Market from Disney World
Visitors Flea Market is located at 5811 W Irlo Bronson Memorial Hwy, Kissimmee, FL 34746, on Highway 192 at Mile Marker 9. From Walt Disney World, it is approximately a 15-minute drive heading west on Highway 192. From Universal Studios or SeaWorld, it is about 20 minutes.
Free and paid parking is available on site. The market is right on the main tourist corridor, making it easy to combine with other Kissimmee attractions and restaurants along the 192 strip.
Start Your Disney Area Shopping Adventure
Do not let theme park gift shop prices steal the magic from your vacation. With Visitors Flea Market just 15 minutes from Disney's front gate, there is no reason to overpay for souvenirs, clothing, and gifts. Visit us first, shop smart, and put those savings toward another park day, a nice dinner, or just a little extra magic in your vacation fund.
Get directions to Visitors Flea Market and discover why locals and savvy tourists make us their first shopping stop on every Orlando trip. And be sure to check out our guide to saving money on your entire Orlando vacation for even more tips.
Visit Visitors Flea Market: 5811 W Irlo Bronson Memorial Hwy, Kissimmee, FL 34746. Just 15 minutes from Disney World. Open 365 days a year. Mon-Thu 10AM-8PM | Fri-Sat 10AM-Midnight | Sun 10AM-9PM. Free admission. 225+ booths. All vendors accept cards. Pet friendly. Wheelchair accessible. Plan your visit today.